Candy company takes on Big Tech for Valentine’s Day

Play Video

(BPT) – In a sweetly but firmly worded “sweet-and-desist” open letter to social media, Sweethearts Candies is asking all platforms to change their heart-shaped “like” buttons and allow Sweethearts to handle giving out likes—in real life.

The cheeky message kicks off a social media movement by Sweethearts based on survey data the brand collected that found that 78% of Gen Z respondents would rather get an actual Sweethearts candy heart from a friend or loved one in real life (IRL) than a digital heart on a social media post. For more information about Sweethearts’ IRL Like Movement, visit sweetanddesist.com.

Related Content

About Us

Welcome to HouseTopia, your comprehensive source for all things related to home and garden.  Looking for the latest trends in home décor? Check. How about step-by-step instructions to complete that long overdue project in the garage? We’ve got you covered.

Recent Posts

Follow Us

Sign up for our Newsletter

Get home improvement, decorating, lawn & garden tips delivered right to your inbox!